Original ABBA Gold press release

 

 

 

 

 

:: extras ::

The original Polydor press release of ABBA Gold:

“ABBA  GOLD  –  GREATEST  HITS”

1992  has been quite a year for  ABBA,  the  Swedish quartet who dominated the charts of most of the world for around eight years, starting in 1974.  Thanks to prolific hit makers  “Erasure” and their hugely popular EP,  “ABBA-ESQUE”,  ABBA  songs have once again appeared at the top of the  UK  singles chart,  and simultaneously one of the most popular live attractions in the world is  Australian band  “Bjorn  Again”,  a group whose act is strongly based on  ABBA  hits.  Neither  Erasure  nor  Bjorn  Again chose to pay tribute to  ABBA  by chance – Vince  Clark  and  Andy  Bell admired the numerous  ABBA  hits,  and were sure that those fabulous songs remained popular,  not only with parents who so clearly remember the hits from the first time round,  but also with their teenage kids.  Bjorn  Again doubtless knew that  ABBA  had very rarely performed live,  and that a demand existed for a group that performed  ABBA’s  songs like  ABBA  themselves.

Of  equal significance,  but less publicised,  is the fact that for the first time ever,  the entire  ABBA  catalogue is now available worldwide to just one multi-national record company,  Polygram.  At the height of their success the group’s  material was licensed to competing major record labels in  Britain,  the  USA,  Germany,  Australia etc.  Thus  Polygram is able to compile the ultimate  ABBA  collection,  (released by  Polydor), – a single album to be released virtually everywhere in the world featuring all of  ABBA’s  biggest hits.  This  19  track selection of maximum single  CD  length (around  77  minutes)  is the  ABBA album for  everyone – fans of course,  as the tracks have been digitally remastered in  Polar  Studios  by  Michael B Tretow,  who engineered the original classic recordings,  but also for those who have yet to acquire an  ABBA  album.  Historians of popular culture will regard  “ABBA  Gold”  as a great representation of the work of the most popular act of the  1970’s  with  chart topping albums and singles in  Britain,  the  USA,  Japan,  Australia,  New  Zealand,  Europe,  South  America and other countries.  The group were the only foreign artists whose records were sold in  Russia for around two years.

“Gold”  includes all  ABBA’s  nine singles which topped the  UK  chart.  Between 1974  and  1980,  ABBA  spent  31  weeks (out of a possible  350-ish) at number one.  The only artists since  1955 to spend more weeks than  ABBA  at the top of the  UK  singles chart are  Elvis  Presley  (whose active  career lasted over  20  years),  The  Beatles  (the group to whom  ABBA were often compared at the peak of their fame) and  Cliff  Richard,  whose career has so far lasted  35  years.  From the chronological top:  “Waterloo”  (1974,  the only non- British  Eurovision  Song  Contest  winners to make a major impression in  North  America).  “Mamma  Mia”  (1975),  “Fernando”  and  “Dancing  Queen”  (both 1976),  “Knowing  Me,  Knowing  You”  and  “The  Name  Of  The  Game”  (both 1977), “Take  A  Chance  On  Me”  (1978),  “The  Winner  Takes  it  All” and the final  “Super  Trouper”  (both 1980).  The rest of the album,  ten tracks,  includes  ABBA’s  other immense international hits,  including the  9  no:  1’s  from  Germany,  the  8  no:  1’s  from  Holland,  the 6  no: 1’s  from  New  Zealand,  the 5  no: 1’s  from  Australia,  and of course  “Dancing  Queen”  which topped  Billboard’s  chart in the  USA.

One reason for  ABBA  not continuing to dominate the world’s  charts was the pressure of super stardom which contributed to the two married couples becoming divorce statistics.  Benny  Andersson and  Bjorn  Ulvaeus still continue as a prolific and highly successful song writing team,  whose most internationally prominent work,  post  ABBA,  has been their collaboration with famed lyricist  Tim  Rice which produced  “Chess”,  an acclaimed musical that includes several hits.

“U2”  have been playing an acoustic version of  “Dancing  Queen”  on their recent  ‘Zoo  Tour’ and  Bjorn and  Benny appeared with them in  Stockholm for this song (to ecstatic applause).  Agnetha  Faltskog,  Bjorn’s  ex-wife,  is today a housewife and mother in  Sweden,  who seems to have largely abandoned her career as a solo vocalist,  which may also be true of  Anni-Frid (Frida) Lyngstad,  Benny’s  erstwhile wife,  who now apparently lives in  Switzerland.  Earlier this year  Frida appeared on stage in  Zurich with  “Roxette”  and performed and  “ABBA”  song.

PolyGram  International  Ltd  c  1992

 

 

 

 

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